WEE Founder Bryan McCloskey wants to keep all creative control of WEE ARE THE PPL in-house and has therefore opted to name three76 Design as the agency of record for WEE ARE THE PPL.
Established in 2010, WEE ARE THE PPL is a Calgary-based boy's alternative apparel brand. It's creative direction draws on influences from various counter-cultures including skateboarding, punk rock, tattoo and the graphic design industry.
The unique difference with WEE ARE THE PPL is their commitment to social responsibility. For a detailed outlook on why they do what they do, check out Bryan's Story and learn about their promise to Children's Hospitals through the Make a WEE Difference Program.
Entrenched deep within WEE is an authentic DIY attitude with an overall focus on social awareness. In the years prior to establishing WEE ARE THE PPL, Bryan McCloskey spent close to a decade working with start-up and established brands, bands, photographers, writers and designers. He credits those adventures has having helped define the unique direction and driving force behind WEE ARE THE PPL.
