I developed four different series of graphics for the WEE ARE THE PPL inaugural collection that launches in Fall 2011. The themes included concepts of jungle animals, tattoo-inspired artwork, playful typography treatments and a personal favourite of mine, skulls.
I encourage everyone, even those of you who aren't parents (like myself) to check out the brand and see the kind of different approach I am bringing to kid's apparel. WEE ARE THE PPL is a project extremely close to my heart and I have a very cool social angle tied to it as well. I am donating 10% of the annual Canadian retail revenue to regional Children's Hospitals across Canada. The more stores that stock WEE across the country, means more kids that receive help through the donations.
Please help spread the love: weearetheppl.com